Everyone is a (medium format) photographer.

A while back I posted my opinion that “photography” did not exist anymore: Link. Just as an addition to that, I have recently seen a 10 megapixel camera for £99.00. This “recognises” up to sixteen faces, selects the best inbuilt programme mode automatically and does just about everything for you.

The size of image that a 10mp digital camera will give you is no longer a rival for 35mm but places medium format potential in your hand, something that was not an affordable option for me when I was working as a photographer. Now that is available for less than £100, the trouble is that most people now working in photography have not got a great foundation of photographic craft, a shame given the equipment now available.

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